Blog & News - Category “Link Building”

Link Building - Tools and Strategies for fim.

Link building is the basis of visibility in Google, although its effectiveness often depends on a technical approach and common sense. In this category, you'll find practical guides on tools and strategies for building valuable links for your business - from a local plumber or hair salon to a clothing store. We'll show you how to analyze your competitor's link profile, find the best link opportunities and monitor the results; this may suggest that it doesn't always pay to invest in the most expensive solutions. We describe outreach automation platforms, CRMs useful to link builders, and tools for tracking positions and organic traffic, although probably the best results come from a combination of automation and manual selection. We also cover the technical aspects - anchor text, internal link implementation and more advanced techniques like link intersect and link gap analysis. You'll find guides to Ahrefs, SEMrush and Majestic, but also cheaper tools for SMEs. On top of that, we throw in practical case studies from real implementations: specific tools, measurable results and tips when implementing a link strategy.